Case studies
The test set behind Second Look. Each case is a complete campaign with an answer key, run through the same analyzer as the live tool. Real incidents are left out of the reference material while they’re tested, so it can’t look up the answer.
- real failure
- 1
- real failure
- in the picture
- 2
- in the picture
Real failures, rebuilt
Documented campaigns reconstructed with fictional brands, so the analyzer can't recognize them by name.
1 case
The risk is in the picture
The copy is clean. The problem is a symbol, colour or gesture in the image.
2 cases
Markets covered by these cases: South Korea, China.